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SURFACE RING CDL DOWN LIGHT (Round/Square) – Opulus, wattage – 15W, Shape – Round

61.00 Excl. GST
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LED FLOOD LIGHT (LEO) – Opulus, wattage – 100W, colour – Cool White

1,832.00 Excl. GST
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LED VIRGO STRICKER ROUND 3W – Opulus, Pink

66.00 Excl. GST
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LED HI-BAY LIGHT – Opulus, wattage – 50W, colour – Warm White

2,280.00 Excl. GST
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Wipro Garnet LED Tubelight/Batten – Cool White, 22W, 1135MM | D532265

Original price was: ₹500.00.Current price is: ₹234.00. Excl. GST
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SKU: D532265

Contactors

LAD9R1V | Kit for assembling 3P reversing contactors, LC1D09-D38 with screw clamp terminals, with electrical interlock – Schneider Electric

Original price was: ₹1,915.00.Current price is: ₹1,627.75. Excl. GST
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SKU: LAD9R1V

LC1D186BD | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 18 A - 24 V DC coil - Schneider Electric

Original price was: ₹4,960.00.Current price is: ₹4,265.60. Excl. GST
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SKU: LC1D186BD

LAD8N02 | Auxiliary contact block, TeSys D, 2NC, side mounting, screw clamp terminals – Schneider Electric

Original price was: ₹2,470.00.Current price is: ₹1,086.80. Excl. GST
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SKU: LAD8N02

MNX Contactor 18A 3P 415V AC In Built 1NC AC-3 415V AC Coil 50/60 Hz | L&T – CS94101DOOO

Original price was: ₹1,440.00.Current price is: ₹864.00. Excl. GST
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SKU: CS94101DOOO

MX0 Mini Control contactor 4A 4P 415V AC 4NO AC-15 415V AC Coil 50 Hz | L&T – CS94018DOOO

Original price was: ₹1,500.00.Current price is: ₹1,020.00. Excl. GST
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SKU: CS94018DOOO

160A 3P 25KA TM Optium 1.0 Fixed F2 MCCB – Indoasian

Original price was: ₹8,994.00.Current price is: ₹4,497.00. Excl. GST
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SKU: 830100

LV525620 | Easypact CVS – CVS250F 6.2 250A circuit breaker – 3P – Schneider Electric

Original price was: ₹54,400.00.Current price is: ₹24,752.00. Excl. GST
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SKU: LV525620

16A 3P 50KA TM Optium 2.0 Adj F3 MCCB – Indoasian

Original price was: ₹11,312.00.Current price is: ₹5,656.00. Excl. GST
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SKU: 830345

250A 3P 16KA TM Optium 1.0 Fixed F2 MCCB – Indoasian

Original price was: ₹10,854.00.Current price is: ₹5,427.00. Excl. GST
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SKU: 830092

25A 4P 16KA TM Optium 2.0 Adj F1 MCCB – Indoasian

Original price was: ₹6,916.00.Current price is: ₹3,458.00. Excl. GST
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SKU: 830236

EMS-15C | Maximum Demand Controller, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹9,100.00.Current price is: ₹7,280.00. Excl. GST
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SKU: EMS-15C

AVF-29T AVF METER 72 X 72 X 45 MULTISPAN

Original price was: ₹2,070.00.Current price is: ₹1,449.00. Excl. GST
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SKU: AVF-29T

METSEEM6433HCL10RS | CONZERV EM6433H A PWR&ENERG RS485 CL 1.0 – Schneider Electric

Original price was: ₹9,168.00.Current price is: ₹3,850.56. Excl. GST
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SKU: METSEEM6433HCL10RS

AV-14DA DIGITAL DC AMPERE METER 96 X 96 X 40 MULTISPAN

Original price was: ₹1,155.00.Current price is: ₹808.50. Excl. GST
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SKU: AV-14DA

EMS-12a | Volt Meter, Size 96×48, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹880.00.Current price is: ₹704.00. Excl. GST
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SKU: EMS-12a

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.