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Wipro Garnet 3W Round LED Wave Spotlight – Cool White (6500K), 225 Lumens | 60° Beam Angle, 60mm Cutout | Adjustable Design, Recessed Tiltable Downlighter for False Ceiling | Pack of 1 | Model DG50365

Original price was: ₹390.00.Current price is: ₹181.90. Excl. GST
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SKU: DG50365

4ft LED TUBE LIGHT BATTEN (Integrated Driver) – Opulus, colour – Blue, wattage – 22W

122.00 Excl. GST
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LED TRACK LIGHT COB – Opulus, Design – White, wattage – 30W, colour – Warm White

1,113.00 Excl. GST
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LED DOWN LIGHT CONCEALED 9W ROUND ALUMINIUM BODY – Opulus, Pink

109.00 Excl. GST
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Wipro Garnet FloodLight – 50W | D915065

Original price was: ₹5,000.00.Current price is: ₹1,849.00. Excl. GST
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SKU: D915065-1

Contactors

LC2K0910B7 | TeSys K reversing contactor – 3P – AC-3 <= 440 V 9 A - 1 NO - 24 V AC coil - Schneider Electric

Original price was: ₹5,810.00.Current price is: ₹2,788.80. Excl. GST
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SKU: LC2K0910B7

LC2K1201B7 | TeSys K reversing contactor – 3P – AC-3 <= 440 V 12 A - 1 NC - 24 V AC coil - Schneider Electric

Original price was: ₹5,985.00.Current price is: ₹2,872.80. Excl. GST
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SKU: LC2K1201B7

LC1D25F7 | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 25 A - 110 V AC coil - Schneider Electric

Original price was: ₹3,325.00.Current price is: ₹1,330.00. Excl. GST
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SKU: LC1D25F7

LC1E0610F7 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 6A - 110 V AC coil - Schneider Electric

Original price was: ₹1,485.00.Current price is: ₹594.00. Excl. GST
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SKU: LC1E0610F7

LC1E0610N5 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 6A - 415 V AC coil - Schneider Electric

Original price was: ₹1,750.00.Current price is: ₹700.00. Excl. GST
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SKU: LC1E0610N5

200A 4P 25KA TM Optium 2.0 Adj F2 MCCB – Indoasian

Original price was: ₹17,192.00.Current price is: ₹8,596.00. Excl. GST
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SKU: 830296

LV510300 | circuit breaker EasyPact CVS100B, 25 kA at 415 VAC, 16 A rating thermal magnetic TM-D trip unit, 3P 3d – Schneider Electric

Original price was: ₹9,190.00.Current price is: ₹3,859.80. Excl. GST
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SKU: LV510300

EZASHT024DC | shunt trip SHT, EasyPact EZC100, EasyPact CVS100BS, 24 VDC – Schneider Electric

Original price was: ₹2,940.00.Current price is: ₹1,528.80. Excl. GST
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SKU: EZASHT024DC

DN0-125D MCCB 125 3P 415V AC 36kA Thermal Magnetic 50/60 Hz | L&T – CM90680OOLOOG

Original price was: ₹11,400.00.Current price is: ₹5,472.00. Excl. GST
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SKU: CM90680OOLOOG

METSEEM6459HCL10NC | CONZERV EM6459H VAF PF DPM NO COM CL 1.0 – Schneider Electric

Original price was: ₹7,577.00.Current price is: ₹3,182.34. Excl. GST
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SKU: METSEEM6459HCL10NC

MFM-5M (DIN RAIL) THREE PHASE MULTIFUNCTION METER 90.5 X 88 X 62 MULTISPAN

Original price was: ₹4,950.00.Current price is: ₹3,465.00. Excl. GST
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SKU: MFM-5M (DIN RAIL)

30003005D | PM5320 Power meter 31stHar 0.5S Ethernet – Schneider Electric

Original price was: ₹47,490.00.Current price is: ₹34,667.70. Excl. GST
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SKU: 30003005D

EMS-18 | VAF Meter, Size 96×96, 3Phase 4Wire EAPL

Original price was: ₹1,850.00.Current price is: ₹1,480.00. Excl. GST
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SKU: EMS-18

PM-11 AC Meter SINGLE PHASE MULTIFUNCTION METER 96 X 96 X 54 MULTISPAN

Original price was: ₹2,860.00.Current price is: ₹2,002.00. Excl. GST
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SKU: PM-11 AC Meter

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.