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Wipro Garnet LED Tubelight/Batten – Cool White, 20W, 1135MM | D532065

Original price was: ₹450.00.Current price is: ₹179.50. Excl. GST
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SKU: D532065

SURFACE RING CDL DOWN LIGHT (Round/Square) – Opulus, wattage – 10W, Shape – Square

45.00 Excl. GST
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LED DOWN LIGHT ROUND CONCEALED (CENTAUR) – Opulus, wattage – 8W, colour – Blue

98.00 Excl. GST
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LED STREET LIGHT – Opulus, wattage – 36W, colour – Warm White

677.00 Excl. GST
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LED ROPE LIGHT (Polaris) 7W Per METER – Opulus, Amber

2,985.00 Excl. GST
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Contactors

LP1K0601BD | TeSys K contactor – 3P – AC-3 <= 440 V 6 A - 1 NC aux. - 24 V DC coil - Schneider Electric

Original price was: ₹2,555.00.Current price is: ₹1,277.50. Excl. GST
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SKU: LP1K0601BD

LC1D25FD | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 25 A - 110 V DC coil - Schneider Electric

Original price was: ₹5,560.00.Current price is: ₹2,502.00. Excl. GST
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SKU: LC1D25FD

LC1G225KUEN | High power contactor, TeSys Giga, 3 pole (3NO), AC-3 <=440V 225A, standard version, 100…250V wide band AC/DC coil - Schneider Electric

Original price was: ₹57,931.00.Current price is: ₹28,965.50. Excl. GST
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SKU: LC1G225KUEN

LC1D18M7 | TeSys D contactor – 3P(3 NO) – AC-3 –

Original price was: ₹2,675.00.Current price is: ₹1,070.00. Excl. GST
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SKU: LC1D18M7

LC1E0610M7 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 6A - 220 V AC coil - Schneider Electric

Original price was: ₹1,485.00.Current price is: ₹623.70. Excl. GST
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SKU: LC1E0610M7

LV510231 | circuit breaker, EasyPact CVS1000N, 50kA at 415VAC, ETS 2.3, 1000A, 3P 3d – Schneider Electric

Original price was: ₹108,100.00.Current price is: ₹49,185.50. Excl. GST
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SKU: LV510231

40A 3P 50KA TM Optium 1.0 Fixed F3 MCCB – Indoasian

Original price was: ₹9,012.00.Current price is: ₹4,506.00. Excl. GST
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SKU: 830128

EZASHT200AC | shunt trip SHT, EasyPact EZC100, EasyPact CVS100BS, 200 VAC to 277 VAC 50/60 Hz – Schneider Electric

Original price was: ₹2,690.00.Current price is: ₹1,398.80. Excl. GST
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SKU: EZASHT200AC

DN3-630N MCCB 630 4P 415V AC 50kA MTX2.0 50/60 Hz | L&T – CM93008OOOOAG

Original price was: ₹93,500.00.Current price is: ₹43,010.00. Excl. GST
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SKU: CM93008OOOOAG

400A 3P 50KA TM Optium 2.0 Adj F4 MCCB – Indoasian

Original price was: ₹30,104.00.Current price is: ₹15,052.00. Excl. GST
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SKU: 830401

AV-33 DIGITAL AMPERE + VOLT METER 48 X 96 X 66 MULTISPAN

Original price was: ₹1,290.00.Current price is: ₹903.00. Excl. GST
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SKU: AV-33

AMP-13 THREE PHASE AMPERE & VOLTMETER 96 X 96 X 43 MULTISPAN

Original price was: ₹1,375.00.Current price is: ₹962.50. Excl. GST
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SKU: AMP-13

MFM-5M (DIN RAIL) THREE PHASE MULTIFUNCTION METER 90.5 X 88 X 62 MULTISPAN

Original price was: ₹4,950.00.Current price is: ₹3,465.00. Excl. GST
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SKU: MFM-5M (DIN RAIL)

EMS-15 | Maximum Demand Indicator, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹7,360.00.Current price is: ₹5,888.00. Excl. GST
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SKU: EMS-15

VOLT-23 THREE PHASE AMPERE & VOLTMETER 72 X 72 X 36 MULTISPAN

Original price was: ₹1,460.00.Current price is: ₹1,022.00. Excl. GST
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SKU: VOLT-23

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.