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Wipro Profile Strip Driver – 13 Volt, 6A | HD1600

Original price was: ₹1,290.00.Current price is: ₹811.90. Excl. GST
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SKU: HD1600

LED VIRGO STRICKER ROUND 3W – Opulus, Warm White

66.00 Excl. GST
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LED STREET LIGHT – Opulus, wattage – 90W, colour – Cool White

1,900.00 Excl. GST
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SURFACE RING CDL DOWN LIGHT (Round/Square) – Opulus, wattage – 18W, Shape – Round

88.00 Excl. GST
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LED DOWN LIGHT ROUND CONCEALED (CENTAUR) – Opulus, wattage – 8W, colour – Cool White

95.00 Excl. GST
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Contactors

LC1E18008M5WBIN | Easy TeSys contactor 4P CTR 40A AC1(2NO+2NC)220V 50Hz WB – Schneider Electric

Original price was: ₹2,515.00.Current price is: ₹1,131.75. Excl. GST
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SKU: LC1E18008M5WBIN

LC1E160N5 | contactor – Easy TeSys – 3P (3 NO) – AC-3 – <= 440 V 160 A - 415 V AC coil - Schneider Electric

Original price was: ₹36,190.00.Current price is: ₹14,476.00. Excl. GST
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SKU: LC1E160N5

LX9FF220 | TeSys F – specific contactor coil – 220…230 V AC 40…400 Hz low consumption – Schneider Electric

Original price was: ₹7,640.00.Current price is: ₹4,431.20. Excl. GST
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SKU: LX9FF220

ML Contactor 25A 3P 415V AC In Built 2NO+2NC AC-3 110V AC Coil 50 Hz | L&T – SS91851AOOO

Original price was: ₹4,940.00.Current price is: ₹3,359.20. Excl. GST
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SKU: SS91851AOOO

LC1E0601F7 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 6A - 110 V AC coil - Schneider Electric

Original price was: ₹1,485.00.Current price is: ₹623.70. Excl. GST
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SKU: LC1E0601F7

315A 4P 50KA TM Optium 1.0 Fixed F4 MCCB – Indoasian

Original price was: ₹30,476.00.Current price is: ₹15,238.00. Excl. GST
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SKU: 830195

630A 3P 50KA TM Optium 2.0 Adj F4 MCCB – Indoasian

Original price was: ₹37,282.00.Current price is: ₹18,641.00. Excl. GST
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SKU: 830403

80A 3P 50KA TM Optium 1.0 Fixed F3 MCCB – Indoasian

Original price was: ₹9,466.00.Current price is: ₹4,733.00. Excl. GST
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SKU: 830131

315A 3P 50KA TM Optium 2.0 Adj F4 MCCB – Indoasian

Original price was: ₹28,208.00.Current price is: ₹14,104.00. Excl. GST
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SKU: 830400

160A 4P 50KA TM Optium 1.0 Fixed F3 MCCB – Indoasian

Original price was: ₹16,964.00.Current price is: ₹8,482.00. Excl. GST
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SKU: 830154

DTT-2000 TIME TOTALISER / HOUR METER 72 X 72 X 36 MULTISPAN

Original price was: ₹1,360.00.Current price is: ₹952.00. Excl. GST
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SKU: DTT-2000

SNM-03 | Input 5V-1000VDC, Multi function meters RS 485 EAPL

Original price was: ₹5,280.00.Current price is: ₹4,224.00. Excl. GST
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SKU: SNM-03

AV-22 DIGITAL AMPERE + VOLT METER 72 X 72 X 60 MULTISPAN

Original price was: ₹1,290.00.Current price is: ₹903.00. Excl. GST
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SKU: AV-22

FRQ-21 SINGLE PHASE FREQUENCY METER 72 X 72 X 36 MULTISPAN

Original price was: ₹1,055.00.Current price is: ₹738.50. Excl. GST
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SKU: FRQ-21

EMS-11y | Ammeter, Size 96×96, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹1,200.00.Current price is: ₹960.00. Excl. GST
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SKU: EMS-11y

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.