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Wipro Garnet LED Tubelight/Batten – Warm White, 22W, 1135MM | D532227

Original price was: ₹500.00.Current price is: ₹234.00. Excl. GST
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SKU: D532227

4ft LED TUBE LIGHT BATTEN (Integrated Driver) – Opulus, colour – Tiranga, wattage – 22W

142.00 Excl. GST
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LED TRACK LIGHT COB – Opulus, Design – White, wattage – 10W, colour – Warm White

570.00 Excl. GST
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LED DOWN LIGHT CONCEALED 9W ROUND ALUMINIUM BODY – Opulus, Pink

109.00 Excl. GST
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Wipro Profile Strip Driver – 13 Volt, 6A | HD1600

Original price was: ₹1,290.00.Current price is: ₹811.90. Excl. GST
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SKU: HD1600

Contactors

MCX Contactor 500A 4P 415V AC In Built 2NO+2NC AC-1 110V AC Coil 50/60 Hz | L&T – CS97026AOOO

Original price was: ₹84,770.00.Current price is: ₹50,862.00. Excl. GST
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SKU: CS97026AOOO

MCX Contactor 700A 4P 415V AC In Built 2NO+2NC AC-1 240V AC Coil 50/60 Hz | L&T – CS97028BOOO

Original price was: ₹112,580.00.Current price is: ₹67,548.00. Excl. GST
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SKU: CS97028BOOO

LC1D40AB7 | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 40 A - 24 V AC 50/60 Hz coil - Schneider Electric

Original price was: ₹9,835.00.Current price is: ₹3,934.00. Excl. GST
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SKU: LC1D40AB7

MX0 Mini Control contactor 4A 4P 415V AC 4NC AC-15 240V AC Coil 50 Hz | L&T – CS94042BOOO

Original price was: ₹1,500.00.Current price is: ₹1,020.00. Excl. GST
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SKU: CS94042BOOO

MNX Contactor 140A 3P 415V AC AC-3 240V AC Coil 50/60 Hz | L&T – CS94138BOOO

Original price was: ₹31,230.00.Current price is: ₹14,990.40. Excl. GST
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SKU: CS94138BOOO

INA_4P96480E | circuit breaker, ComPact NS1250N, 4P, 50kA, Micrologic 6.0A, fixed, manually operated – Schneider Electric

Original price was: ₹305,560.00.Current price is: ₹158,891.20. Excl. GST
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SKU: INA_4P96480E

EZC250H4200 | circuit breaker Easypact EZC250H – TMD – 200 A – 4 poles 3d – Schneider Electric

Original price was: ₹23,600.00.Current price is: ₹11,800.00. Excl. GST
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SKU: EZC250H4200

80A 3P 36KA TM Optium 1.0 Fixed F1 MCCB – Indoasian

Original price was: ₹7,910.00.Current price is: ₹3,955.00. Excl. GST
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SKU: 830067

DY250U1 MCCB 250A 3P 415V AC 10kA Thermal Magnetic 50/60 Hz | L&T – CM98195OOPO

Original price was: ₹10,700.00.Current price is: ₹6,420.00. Excl. GST
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SKU: CM98195OOPO

500A 3P 50KA TM Optium 2.0 Adj F4 MCCB – Indoasian

Original price was: ₹34,484.00.Current price is: ₹17,242.00. Excl. GST
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SKU: 830402

SNM-03 | Input 5V-1000VDC, Multi function meters RS 485 EAPL

Original price was: ₹5,280.00.Current price is: ₹4,224.00. Excl. GST
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SKU: SNM-03

DTT-3000 TIME TOTALISER / HOUR METER 48 X 96 X 26 MULTISPAN

Original price was: ₹1,360.00.Current price is: ₹952.00. Excl. GST
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SKU: DTT-3000

VOLT-13 THREE PHASE AMPERE & VOLTMETER 96 X 96 X 43 MULTISPAN

Original price was: ₹1,460.00.Current price is: ₹1,022.00. Excl. GST
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SKU: VOLT-13

METSEEM6400NGPOCL1 | Conzerv Power and Energy meter – instantaneous, pulse output, THD, Class 1.0 – Schneider Electric

Original price was: ₹14,938.00.Current price is: ₹6,273.96. Excl. GST
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SKU: METSEEM6400NGPOCL1

AV-14DA DIGITAL DC AMPERE METER 96 X 96 X 40 MULTISPAN

Original price was: ₹1,155.00.Current price is: ₹808.50. Excl. GST
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SKU: AV-14DA

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.