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SURFACE RING CDL DOWN LIGHT (Round/Square) – Opulus, wattage – 15W, Shape – Round

61.00 Excl. GST
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LED LINO 6W CONCEALED ROUND – Opulus, Pink

84.00 Excl. GST
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LED 8″ EDGELIT DOWN LIGHT (Round / Square) – Opulus, wattage – 22W, colour – Cool White, Shape – Round

414.00 Excl. GST
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LED TRACK LIGHT COB – Opulus, Design – White, wattage – 30W, colour – Cool White

1,113.00 Excl. GST
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Wipro 20W CCT Smart Wi-Fi LED Batten – 1136mm Length, Adjustable Color Temperature | Energy-Efficient, Smart Lighting Solution | Model DS12000

Original price was: ₹2,480.00.Current price is: ₹1,067.80. Excl. GST
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SKU: DS12000

Contactors

LC1D32E7 | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 32 A - 48 V AC coil - Schneider Electric

Original price was: ₹6,690.00.Current price is: ₹3,211.20. Excl. GST
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SKU: LC1D32E7

MNX Contactor 250A 3P 415V AC AC-3 240V AC Coil 50/60 Hz | L&T – CS94141BOOO

Original price was: ₹46,070.00.Current price is: ₹22,113.60. Excl. GST
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SKU: CS94141BOOO

MNX Contactor 9A 3P 415V AC In Built 1NO+1NC AC-3 110V AC Coil 50/60 Hz (CS94106AOOO) | L&T – CS94106AOOO

Original price was: ₹1,050.00.Current price is: ₹630.00. Excl. GST
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SKU: CS94106AOOO

LC2K0601M7 | TeSys K reversing contactor – 3P – AC-3 <= 440 V 6 A - 1 NC - 220...230 VAC coil - Schneider Electric

Original price was: ₹5,440.00.Current price is: ₹2,611.20. Excl. GST
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SKU: LC2K0601M7

LC1D09M7 | TeSys D contactor – 3P(3 NO) – AC-3 –

Original price was: ₹2,050.00.Current price is: ₹820.00. Excl. GST
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SKU: LC1D09M7

LV540305 | circuit breaker EasyPact CVS400F, 36 kA at 415 VAC, 320 A rating thermal magnetic TM-D trip unit, 3P 3d – Schneider Electric

Original price was: ₹38,490.00.Current price is: ₹16,165.80. Excl. GST
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SKU: LV540305

33623 | connection accessories, Compact NS 630b/1600, Masterpact NT 06/16, spreaders, 95 mm pitch, front/rear connections, 4P – Schneider Electric

Original price was: ₹19,990.00.Current price is: ₹10,594.70. Excl. GST
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SKU: 33623

DY125U MCCB 40A 4P 415V AC 10kA Thermal Magnetic 50/60 Hz | L&T – EM90984OOFO

Original price was: ₹3,290.00.Current price is: ₹1,974.00. Excl. GST
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SKU: EM90984OOFO

EZC630H3600N | circuit breaker Easypact EZC630H – TMD – 600 A – 3 poles 3d – Schneider Electric

Original price was: ₹42,070.00.Current price is: ₹21,035.00. Excl. GST
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SKU: EZC630H3600N

AVF-133 (6 Display) AVF METER 96 X 96 X 54 MULTISPAN

Original price was: ₹2,250.00.Current price is: ₹1,575.00. Excl. GST
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SKU: AVF-133 (6 Display)

30000621 | ELF3234 0.5 – Schneider Electric

Original price was: ₹7,859.00.Current price is: ₹6,287.20. Excl. GST
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SKU: 30000621

METSEPM2230D | EasyLogic PM2230, Power & Energy meter, up to 31stH, LCD, RS485, class 0.5S – Schneider Electric

Original price was: ₹37,494.00.Current price is: ₹27,370.62. Excl. GST
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SKU: METSEPM2230D

EMS-11a | Ammeter, Size 96×48, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹1,070.00.Current price is: ₹856.00. Excl. GST
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SKU: EMS-11a

DTT-56G TIME TOTALISER / HOUR METER 36 X 62 X 63 MULTISPAN

Original price was: ₹1,360.00.Current price is: ₹952.00. Excl. GST
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SKU: DTT-56G

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.