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Wipro 2W Cabinet Spotlight – Red, 2W | D740290

Original price was: ₹250.00.Current price is: ₹117.50. Excl. GST
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SKU: D740290

LED 5″ EDGELIT DOWN LIGHT 12W (Round / Square) – Opulus, Shape – Square, colour – Cool White

251.00 Excl. GST
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LED ROPE LIGHT (Polaris) 7W Per METER – Opulus, White

2,985.00 Excl. GST
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LED FLOOD LIGHT (LEO) – Opulus, wattage – 30W, colour – Cool White

916.00 Excl. GST
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LED FLOOD LIGHT (STAR) – Opulus, wattage – 150W, colour – Warm White

2,266.00 Excl. GST
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Contactors

LC1E1801M7 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 18A - 220 V AC coil - Schneider Electric

Original price was: ₹2,005.00.Current price is: ₹842.10. Excl. GST
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SKU: LC1E1801M7

LC1D50ABNE | TeSys D contactor 3P 50A AC-3 up to 440V coil 24-60V AC/DC EverLink – Schneider Electric

Original price was: ₹20,640.00.Current price is: ₹9,288.00. Excl. GST
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SKU: LC1D50ABNE

LC1E0601N5 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 6A - 415 V AC coil - Schneider Electric

Original price was: ₹1,750.00.Current price is: ₹735.00. Excl. GST
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SKU: LC1E0601N5

LC1E200F5 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 200A - 110 V AC coil - Schneider Electric

Original price was: ₹49,810.00.Current price is: ₹19,924.00. Excl. GST
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SKU: LC1E200F5

MCX Contactor 40A 4P 415V AC AC-1 220V AC Coil 50/60 Hz | L&T – CS97012KOOO

Original price was: ₹2,010.00.Current price is: ₹1,206.00. Excl. GST
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SKU: CS97012KOOO

80A 3P 25KA TM Optium 2.0 Adj F1 MCCB – Indoasian

Original price was: ₹6,814.00.Current price is: ₹3,407.00. Excl. GST
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SKU: 830257

500A 3P 50KA TM Optium 1.0 Fixed F4 MCCB – Indoasian

Original price was: ₹30,502.00.Current price is: ₹15,251.00. Excl. GST
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SKU: 830187

80A 4P 36KA TM Optium 1.0 Fixed F1 MCCB – Indoasian

Original price was: ₹9,392.00.Current price is: ₹4,696.00. Excl. GST
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SKU: 830081

DU100D MCCB 50A 4P 415V AC 18KA Thermal Magnetic 50/60 Hz | L&T – CM90518OOGO

Original price was: ₹6,790.00.Current price is: ₹4,074.00. Excl. GST
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SKU: CM90518OOGO

EZC100H4080 | circuit breaker Easypact EZC100H – TMD – 80 A – 4 poles 3d – Schneider Electric

Original price was: ₹10,020.00.Current price is: ₹5,010.00. Excl. GST
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SKU: EZC100H4080

30002055 | EM7230 Demand controller Cl 1.0 RS485 – Schneider Electric

Original price was: ₹51,396.00.Current price is: ₹37,519.08. Excl. GST
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SKU: 30002055

PM-133 (6 Display) AVF METER 96 X 96 X 54 MULTISPAN

Original price was: ₹2,650.00.Current price is: ₹1,855.00. Excl. GST
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SKU: PM-133 (6 Display)

METSEEM6436HCL10NC | CONZERV EM6436H VAF PF P&E NO COM CL 1.0 – Schneider Electric

Original price was: ₹9,916.00.Current price is: ₹4,164.72. Excl. GST
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SKU: METSEEM6436HCL10NC

AV-41V DIGITAL VOLT METER 48 X 48 X 46 MULTISPAN

Original price was: ₹930.00.Current price is: ₹651.00. Excl. GST
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SKU: AV-41V

DC-24 DIGITAL DC AMP & VOLT METER 72 X 72 X 45 MULTISPAN

Original price was: ₹2,125.00.Current price is: ₹1,487.50. Excl. GST
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SKU: DC-24

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.