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Wipro Garnet LED Tubelight/Batten – Cool White, 20W, 1135MM | D532065

Original price was: ₹450.00.Current price is: ₹179.50. Excl. GST
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SKU: D532065

LED HI-BAY LIGHT – Opulus, wattage – 200W, colour – Warm White

4,702.00 Excl. GST
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Wipro Alpha 10W Round Downlight for Junction Box – Cool Day White (6500K), 900 Lumens | Glare-Free Design, Recessed Downlight for False Ceiling | 75mm Cutout, 110x48mm Dimension | Pack of 1 | Model D521065

Original price was: ₹390.00.Current price is: ₹155.90. Excl. GST
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SKU: D521065

LED STREET LIGHT – Opulus, wattage – 50W, colour – Cool White

889.00 Excl. GST
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Wipro Garnet 3W LED Mini Downlight – Blue, Compact Design with 120° Beam Angle | Recessed Down Light for False Ceiling | 55mm Cutout (2.3 Inch), 80x32mm Dimension | Pack of 1 | Model D350380

Original price was: ₹290.00.Current price is: ₹92.90. Excl. GST
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SKU: D350380

Contactors

MNX Contactor 70A 3P 415V AC AC-3 415V AC Coil 50/60 Hz | L&T – CS97076DOOO

Original price was: ₹10,660.00.Current price is: ₹6,396.00. Excl. GST
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SKU: CS97076DOOO

LC1K1610B7 | TeSys K contactor – 3P – AC-3 <= 440 V 16 A - 1 NO aux. - 24 V AC coil - Schneider Electric

Original price was: ₹2,285.00.Current price is: ₹959.70. Excl. GST
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SKU: LC1K1610B7

LC1D50AM7 | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 50 A - 220 V AC 50/60 Hz coil - Schneider Electric

Original price was: ₹12,755.00.Current price is: ₹5,102.00. Excl. GST
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SKU: LC1D50AM7

CAE40B5 | Easy TeSys control relay – 4 NO <= 690 V - 24 VAC - Schneider Electric

Original price was: ₹1,775.00.Current price is: ₹798.75. Excl. GST
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SKU: CAE40B5

LC1G400KUEN | High power contactor, TeSys Giga, 3 pole (3NO), AC-3 <=440V 400A, standard version, 100…250V wide band AC/DC coil - Schneider Electric

Original price was: ₹104,067.00.Current price is: ₹52,033.50. Excl. GST
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SKU: LC1G400KUEN

DN4N MCCB 1250 3P 415V AC 50kA MTX2.0 50/60 Hz | L&T – CM96023OOOOAG

Original price was: ₹180,400.00.Current price is: ₹82,984.00. Excl. GST
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SKU: CM96023OOOOAG

250A 4P 36KA TM Optium 2.0 Adj F3 MCCB – Indoasian

Original price was: ₹28,538.00.Current price is: ₹14,269.00. Excl. GST
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SKU: 830336

INA_4P33475E | circuit breaker, ComPact NS1000N, 4P, 50kA, Micrologic 2.0, extended rotary handle, front connected – Schneider Electric

Original price was: ₹212,280.00.Current price is: ₹110,385.60. Excl. GST
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SKU: INA_4P33475E

160A 3P 16KA TM Optium 2.0 Adj F2 MCCB – Indoasian

Original price was: ₹8,226.00.Current price is: ₹4,113.00. Excl. GST
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SKU: 830280

125A 4P 16KA TM Optium 1.0 Fixed F1 MCCB – Indoasian

Original price was: ₹9,350.00.Current price is: ₹4,675.00. Excl. GST
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SKU: 830023

EMS-11a | Ammeter, Size 96×48, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹1,070.00.Current price is: ₹856.00. Excl. GST
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SKU: EMS-11a

DTT-56G TIME TOTALISER / HOUR METER 36 X 62 X 63 MULTISPAN

Original price was: ₹1,360.00.Current price is: ₹952.00. Excl. GST
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SKU: DTT-56G

DC-24 DIGITAL DC AMP & VOLT METER 72 X 72 X 45 MULTISPAN

Original price was: ₹2,125.00.Current price is: ₹1,487.50. Excl. GST
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SKU: DC-24

AV-14DV DIGITAL DC VOLT METER MULTISPAN

Original price was: ₹1,155.00.Current price is: ₹808.50. Excl. GST
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SKU: AV-14DV

EMS-12 | Volt Meter, Size 96×96, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹1,130.00.Current price is: ₹904.00. Excl. GST
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SKU: EMS-12110

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.