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LED 8″ EDGELIT DOWN LIGHT (Round / Square) – Opulus, wattage – 18W, colour – Warm White, Shape – Round

400.00 Excl. GST
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LED DOWN LIGHT ROUND CONCEALED (CENTAUR) – Opulus, wattage – 3W, colour – Cool White

79.00 Excl. GST
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Wipro Garnet 12W Round Downlight for Junction Box – Cool White (6500K), Glare-Free Design | Recessed Downlighter for False Ceiling | 75mm Cutout, 110x48mm Dimension | Pack of 1 | Model D521265

Original price was: ₹550.00.Current price is: ₹236.50. Excl. GST
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SKU: D521265

LED 7″ EDGELIT DOWN LIGHT 15W (Round / Square) – Opulus, colour – White, Shape – Round

373.00 Excl. GST
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LED DOWN LIGHT CONCEALED 9W ROUND ALUMINIUM BODY – Opulus, Warm White

109.00 Excl. GST
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Contactors

LC2K0910M7 | TeSys K reversing contactor – 3P – AC-3 <= 440 V 9 A - 1 NO - 220...230 VAC coil - Schneider Electric

Original price was: ₹5,810.00.Current price is: ₹2,788.80. Excl. GST
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SKU: LC2K0910M7

MO C Capacitor Duty Contactor 100kVAr 3P 440V AC In Built 1NO AC-6b 240V AC Coil 50/60 Hz | L&T – CS96158BOOO

Original price was: ₹19,800.00.Current price is: ₹11,880.00. Excl. GST
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SKU: CS96158BOOO

LC1D18BL | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 18 A - 24 V DC coil - Schneider Electric

Original price was: ₹6,105.00.Current price is: ₹2,747.25. Excl. GST
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SKU: LC1D18BL

LC1E1210B7 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 12A - 24 V AC coil - Schneider Electric

Original price was: ₹1,735.00.Current price is: ₹694.00. Excl. GST
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SKU: LC1E1210B7

LC1E2510F7 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 25A - 110 V AC coil - Schneider Electric

Original price was: ₹2,730.00.Current price is: ₹1,092.00. Excl. GST
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SKU: LC1E2510F7

C25F42D250 | Circuit breaker, ComPacT NSX250F, 36kA/415VAC, 4 poles, MicroLogic 2.2 trip unit 250A – Schneider Electric

Original price was: ₹63,150.00.Current price is: ₹32,838.00. Excl. GST
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SKU: C25F42D250

C10N32D100 | Circuit breaker, ComPacT NSX100N, 50kA/415VAC, 3 poles, MicroLogic 2.2 trip unit 100A – Schneider Electric

Original price was: ₹31,630.00.Current price is: ₹16,447.60. Excl. GST
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SKU: C10N32D100

EZC250N4200 | circuit breaker Easypact EZC250N – TMD – 200 A – 4 poles 3d – Schneider Electric

Original price was: ₹19,110.00.Current price is: ₹9,555.00. Excl. GST
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SKU: EZC250N4200

630A 4P 50KA TM Optium 2.0 Adj F4 MCCB – Indoasian

Original price was: ₹47,588.00.Current price is: ₹23,794.00. Excl. GST
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SKU: 830408

DU400N/DN3B/DN3 MCCB Accessory – 4P Spreader Terminals upto 400A | L&T – ST98066OOOO

Original price was: ₹5,620.00.Current price is: ₹3,484.40. Excl. GST
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SKU: ST98066OOOO

AVF-19D AVF METER 96 X 96 X 43 MULTISPAN

Original price was: ₹1,980.00.Current price is: ₹1,386.00. Excl. GST
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SKU: AVF-19D

30000409 | ELF3234-3 1.0 – Schneider Electric

Original price was: ₹7,336.00.Current price is: ₹5,868.80. Excl. GST
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SKU: 30000409

30000620 | ELF3259 0.5 – Schneider Electric

Original price was: ₹3,945.00.Current price is: ₹3,156.00. Excl. GST
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SKU: 30000620

30002365 | EasyLogic – Digital Panel Meter DM1110 – Ampermeter – single phase – Schneider Electric

Original price was: ₹1,468.00.Current price is: ₹734.00. Excl. GST
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SKU: 30002365

AV-14DZ DIGITAL DC AMPERE METER 96 X 96 X 40 MULTISPAN

Original price was: ₹1,595.00.Current price is: ₹1,116.50. Excl. GST
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SKU: AV-14DZ

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.