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Wipro Garnet 18m Tri-Color LED Strip Light, 60 LEDs/mtr, IP65 Waterproof, Flexible Rope Light for Outdoor Usage, Plug and Play Indian Tricolor (Orange/White/Green), Model DF12810

Original price was: ₹5,990.00.Current price is: ₹1,582.90. Excl. GST
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SKU: DF12810

LED CALLISTO DOWN LIGHT SURFACE ALUMINIUM BODY (Round/Square) – Opulus, wattage – 18W, colour – Warm White

509.00 Excl. GST
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Wipro Garnet Streetlight – 20W | D912065

Original price was: ₹2,500.00.Current price is: ₹1,224.00. Excl. GST
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SKU: D912065

LED DOWN LIGHT ROUND CONCEALED (CENTAUR) – Opulus, wattage – 3W, colour – Blue

79.00 Excl. GST
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LED FLOOD LIGHT (STAR) – Opulus, wattage – 50W, colour – Cool White

814.00 Excl. GST
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Contactors

MX0 Mini Control contactor 4A 4P 415V AC 3NO+1NC AC-15 415V AC Coil 50 Hz | L&T – CS94019DOOO

Original price was: ₹1,500.00.Current price is: ₹1,020.00. Excl. GST
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SKU: CS94019DOOO

LC1E250F5 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 250A - 110 V AC coil - Schneider Electric

Original price was: ₹65,640.00.Current price is: ₹26,256.00. Excl. GST
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SKU: LC1E250F5

LC1K1610M7 | TeSys K contactor – 3P – AC-3 <= 440 V 16 A - 1 NO aux. - 220...230 V AC coil - Schneider Electric

Original price was: ₹2,285.00.Current price is: ₹959.70. Excl. GST
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SKU: LC1K1610M7

LC1E80M7 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 80A - 220 V AC coil - Schneider Electric

Original price was: ₹19,195.00.Current price is: ₹7,678.00. Excl. GST
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SKU: LC1E80M7

MO C Capacitor Duty Contactor 75kVAr 3P 440V AC In Built 1NO AC-6b 240V AC Coil 50/60 Hz | L&T – CS96150BOOO

Original price was: ₹19,050.00.Current price is: ₹11,430.00. Excl. GST
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SKU: CS96150BOOO

LV563318 | circuit breaker EasyPact CVS630N, 50 kA at 415 VAC, 500 A rating thermal magnetic TM-D trip unit, 4P 3d – Schneider Electric

Original price was: ₹61,450.00.Current price is: ₹25,809.00. Excl. GST
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SKU: LV563318

LV540506 | circuit breaker EasyPact CVS400F, 36 kA at 415 VAC, 400 A rating ETS 2.3 electronic trip unit, 4P 4d – Schneider Electric

Original price was: ₹60,700.00.Current price is: ₹25,494.00. Excl. GST
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SKU: LV540506

LV510957 | circuit breaker EasyPact CVS100BS, 25 kA at 415 VAC, 80 A rating thermal magnetic TM-D trip unit, 4P 3d – Schneider Electric

Original price was: ₹11,720.00.Current price is: ₹4,922.40. Excl. GST
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SKU: LV510957

DU250/DU250C/DN1 MCCB Accessory Extended ROM | L&T – CM98041OOOO

Original price was: ₹2,060.00.Current price is: ₹1,277.20. Excl. GST
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SKU: CM98041OOOO

EZC250F3125 | circuit breaker Easypact EZC250F – TMD – 125 A – 3 poles 3d – Schneider Electric

Original price was: ₹10,290.00.Current price is: ₹5,145.00. Excl. GST
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SKU: EZC250F3125

EMS-13a | Frequency Meter, Size 96×48, 3Phase 4Wire EAPL

Original price was: ₹880.00.Current price is: ₹704.00. Excl. GST
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SKU: EMS-13a

EMS-11s | Single Phase Ammeter, Size 96×96, Class 1 EAPL

Original price was: ₹1,050.00.Current price is: ₹840.00. Excl. GST
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SKU: EMS-11s

DC-14 DIGITAL DC AMP & VOLT METER 96 X 96 X 54 MULTISPAN

Original price was: ₹2,125.00.Current price is: ₹1,487.50. Excl. GST
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SKU: DC-14

AV-14 DIGITAL AMPERE METER 96 X 96 X 40 MULTISPAN

Original price was: ₹1,050.00.Current price is: ₹735.00. Excl. GST
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SKU: AV-14

EMS-09m | Basic Energy Meter with counter, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹4,890.00.Current price is: ₹3,912.00. Excl. GST
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SKU: EMS-09m

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.