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LED ROPE LIGHT (Polaris) 7W Per METER – Opulus, Cool White

2,985.00 Excl. GST
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LED 5″ EDGELIT DOWN LIGHT 12W (Round / Square) – Opulus, Shape – Square, colour – Warm White

251.00 Excl. GST
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Wipro Garnet Streetlight – 20W | D912065

Original price was: ₹2,500.00.Current price is: ₹1,224.00. Excl. GST
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SKU: D912065

LED DOWN LIGHT ROUND CONCEALED (CENTAUR) – Opulus, wattage – 3W, colour – Red

79.00 Excl. GST
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LED TRACK LIGHT COB – Opulus, Design – Surface, wattage – 20W, colour – Warm White

882.00 Excl. GST
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Contactors

LC1E1810M7 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 18A - 220 V AC coil - Schneider Electric

Original price was: ₹2,005.00.Current price is: ₹802.00. Excl. GST
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SKU: LC1E1810M7

LA9D8002 | Mechanical and electrical interlock, TeSys D reversing & changeover, 2 contactors LC1/LP1D80-D95 DC coil – Schneider Electric

Original price was: ₹6,105.00.Current price is: ₹2,747.25. Excl. GST
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SKU: LA9D8002

LXD1B7 | TeSys D – contactor coil – LXD1 – 24 V AC 50/60 Hz for 9… 38 A contactor – Schneider Electric

Original price was: ₹1,540.00.Current price is: ₹847.00. Excl. GST
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SKU: LXD1B7

LC1E1210B7 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 12A - 24 V AC coil - Schneider Electric

Original price was: ₹1,735.00.Current price is: ₹694.00. Excl. GST
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SKU: LC1E1210B7

LC1D80AF7 | TeSys D contactor 3P 66A AC-3 up to 440V coil 110V AC 50/60Hz – Schneider Electric

Original price was: ₹22,115.00.Current price is: ₹8,846.00. Excl. GST
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SKU: LC1D80AF7

LV510345 | circuit breaker EasyPact CVS100F, 36 kA at 415 VAC, 63 A rating thermal magnetic TM-D trip unit, 4P 3d – Schneider Electric

Original price was: ₹15,700.00.Current price is: ₹6,594.00. Excl. GST
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SKU: LV510345

25A 4P 50KA TM Optium 1.0 Fixed F3 MCCB – Indoasian

Original price was: ₹10,958.00.Current price is: ₹5,479.00. Excl. GST
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SKU: 830146

DN0C MCCB 100 4P 415V AC 25kA Thermal Magnetic 50/60 Hz | L&T – CM91712OOKOOG

Original price was: ₹13,400.00.Current price is: ₹6,164.00. Excl. GST
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SKU: CM91712OOKOOG

DU125D MCCB 125A 4P 415V AC 18KA Thermal Magnetic 50/60 Hz | L&T – CM90677OOLO

Original price was: ₹8,160.00.Current price is: ₹4,896.00. Excl. GST
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SKU: CM90677OOLO

33092 | sensor plug 800 A for Masterpact NT/NW equiped with Micrologic – Schneider Electric

Original price was: ₹1,248.00.Current price is: ₹661.44. Excl. GST
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SKU: 33092

EMS-11 | Ammeter, Size 96×96, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹1,260.00.Current price is: ₹1,008.00. Excl. GST
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SKU: EMS-11240

MFM-15 THREE PHASE MULTIFUNCTION METER 96 X 96 X 54 MULTISPAN

Original price was: ₹4,705.00.Current price is: ₹3,293.50. Excl. GST
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SKU: MFM-15

EMS-01T | Multifunction Meter with THD and RS485, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹6,820.00.Current price is: ₹5,456.00. Excl. GST
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SKU: EMS-01T

DTT-5000 TIME TOTALISER / HOUR METER 36 X 72 X 72 MULTISPAN

Original price was: ₹1,360.00.Current price is: ₹952.00. Excl. GST
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SKU: DTT-5000

AV-34DZ DIGITAL DC AMPERE METER 48 X 96 X 66 MULTISPAN

Original price was: ₹1,595.00.Current price is: ₹1,116.50. Excl. GST
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SKU: AV-34DZ

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.