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Wipro Garnet 20W LED Emergency Batten Light – Cool White (6500K) | Rechargeable, Energy-Efficient & Backup Lighting Solution | Model DE12065

Original price was: ₹1,590.00.Current price is: ₹594.90. Excl. GST
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SKU: DE12065

LED STRIP LIGHT – Opulus, wattage – 96W, colour – Warm White

509.00 Excl. GST
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LED STRIP LIGHT DRIVER – Opulus, 15Amps

577.00 Excl. GST
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LED 8″ EDGELIT DOWN LIGHT (Round / Square) – Opulus, wattage – 22W, colour – Tricolour, Shape – Round

536.00 Excl. GST
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Wipro Garnet 52W LED Batten – Cool Daylight (6500K), 5200 Lumens | Aluminium Body | Energy-Efficient Tube Light for Home, Office & Commercial Use | Pack of 1 | Model D535265

Original price was: ₹1,590.00.Current price is: ₹698.90. Excl. GST
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SKU: D535265

Contactors

LC1D25FD | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 25 A - 110 V DC coil - Schneider Electric

Original price was: ₹5,560.00.Current price is: ₹2,502.00. Excl. GST
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SKU: LC1D25FD

LC2K1201F7 | TeSys K reversing contactor – 3P – AC-3 <= 440 V 12 A - 1 NC - 110 V AC coil - Schneider Electric

Original price was: ₹5,985.00.Current price is: ₹2,872.80. Excl. GST
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SKU: LC2K1201F7

CAD32P7 | TeSys D control relay – 3 NO + 2 NC – <= 690 V - 230 V AC standard coil - Schneider Electric

Original price was: ₹2,270.00.Current price is: ₹1,021.50. Excl. GST
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SKU: CAD32P7

LC1D50AE7 | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 50 A - 48 V AC 50/60 Hz coil - Schneider Electric

Original price was: ₹12,980.00.Current price is: ₹6,230.40. Excl. GST
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SKU: LC1D50AE7

LAD7B106 | Adapter terminal block, TeSys LRD, for separate mounting of LRD01-D35 LR3D01-D35 – Schneider Electric

Original price was: ₹1,290.00.Current price is: ₹580.50. Excl. GST
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SKU: LAD7B106

DU100D/DU125D/DU100H/DU125H/DU250/DU250C/DN0/DN1 MCCB Accessory Shunt Release 24 V DC (left) | L&T – CM91402O4OO

Original price was: ₹2,310.00.Current price is: ₹1,432.20. Excl. GST
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SKU: CM91402O4OO

DN2S MCCB 160 4P 415V AC 70kA MTX2.0 50/60 Hz | L&T – CM92162OOOOAG

Original price was: ₹72,500.00.Current price is: ₹33,350.00. Excl. GST
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SKU: CM92162OOOOAG

DN0C MCCB 63 4P 415V AC 25kA Thermal Magnetic 50/60 Hz | L&T – CM91712OOHOOG

Original price was: ₹13,400.00.Current price is: ₹6,164.00. Excl. GST
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SKU: CM91712OOHOOG

LV563506 | circuit breaker EasyPact CVS630F, 36 kA at 415 VAC, 630 A rating ETS 2.3 electronic trip unit, 4P 4d – Schneider Electric

Original price was: ₹68,720.00.Current price is: ₹28,862.40. Excl. GST
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SKU: LV563506

DY125U MCCB Accessory Auxiliary/Trip Alarm Contact (1C/O) | L&T – EM90966OOOO

Original price was: ₹745.00.Current price is: ₹461.90. Excl. GST
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SKU: EM90966OOOO

EMS-12y | Volt Meter, Size 96×96, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹1,070.00.Current price is: ₹856.00. Excl. GST
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SKU: EMS-12y

MFM-5M (DIN RAIL) THREE PHASE MULTIFUNCTION METER 90.5 X 88 X 62 MULTISPAN

Original price was: ₹4,950.00.Current price is: ₹3,465.00. Excl. GST
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SKU: MFM-5M (DIN RAIL)

METSEEM6400NGRSCL5 | Conzerv Power and Energy meter – inst., pulse, RS485, THD, 15th Har, Class 0.5S – Schneider Electric

Original price was: ₹24,133.00.Current price is: ₹10,135.86. Excl. GST
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SKU: METSEEM6400NGRSCL5

PF-11 SINGLE PHASE POWER FACTOR METER 96 X 96 X 43 MULTISPAN

Original price was: ₹1,100.00.Current price is: ₹770.00. Excl. GST
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SKU: PF-11

MFM-13 THREE PHASE MULTIFUNCTION METER 96 X 96 X 54 MULTISPAN

Original price was: ₹3,900.00.Current price is: ₹2,730.00. Excl. GST
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SKU: MFM-13

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.