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Wipro Garnet LED Tubelight/Batten – Warm White, 20W, 1135MM | D532027

Original price was: ₹450.00.Current price is: ₹179.50. Excl. GST
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SKU: D532027

Wipro Garnet Aluminium Batten – Cool White, 20W, 1136MM | D552065

Original price was: ₹575.00.Current price is: ₹454.75. Excl. GST
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SKU: D552065

Wipro Garnet Profile Strip 12v – Cove Lighting 5 Meter, Led/Meter 168, Warm White | DF32827

Original price was: ₹3,190.00.Current price is: ₹1,330.90. Excl. GST
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SKU: DF32827

LED DRACO BULKHEAD – Opulus, colour – White, wattage – 10W

142.00 Excl. GST
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Wipro Garnet Streetlight – 50W | D925065

Original price was: ₹4,900.00.Current price is: ₹2,348.00. Excl. GST
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SKU: D925065

Contactors

ML Contactor 40A 3P 415V AC In Built 2NO+2NC AC-3 440V AC 50 Hz | L&T – SS90721POOO

Original price was: ₹13,530.00.Current price is: ₹9,200.40. Excl. GST
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SKU: SS90721POOO

LC1D12F7 | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 12 A - 110 V AC coil - Schneider Electric

Original price was: ₹2,305.00.Current price is: ₹922.00. Excl. GST
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SKU: LC1D12F7

LC1D40ABBE | TeSys D contactor 3P 40A AC-3 up to 440V coil 24V DC EverLink – Schneider Electric

Original price was: ₹16,445.00.Current price is: ₹7,400.25. Excl. GST
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SKU: LC1D40ABBE

LADN20 | Auxiliary contact block, TeSys D, 2NO, front mounting, screw clamp terminals – Schneider Electric

Original price was: ₹615.00.Current price is: ₹276.75. Excl. GST
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SKU: LADN20

LC1E2501N5 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 25A - 415 V AC coil - Schneider Electric

Original price was: ₹3,230.00.Current price is: ₹1,356.60. Excl. GST
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SKU: LC1E2501N5

DY125U MCCB Accessory Under Voltage Release 240V AC | L&T – EM90518BOOO

Original price was: ₹3,050.00.Current price is: ₹1,891.00. Excl. GST
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SKU: EM90518BOOO

DN4N MCCB 800 4P 415V AC 50kA MTX2.0 50/60 Hz | L&T – CM96111OOOOAG

Original price was: ₹132,900.00.Current price is: ₹61,134.00. Excl. GST
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SKU: CM96111OOOOAG

200A 3P 50KA TM Optium 2.0 Adj F3 MCCB – Indoasian

Original price was: ₹16,970.00.Current price is: ₹8,485.00. Excl. GST
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SKU: 830355

100A 4P 36KA TM Optium 2.0 Adj F3 MCCB – Indoasian

Original price was: ₹11,950.00.Current price is: ₹5,975.00. Excl. GST
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SKU: 830332

DU250C MCCB 160A 4P 415V AC 25kA Thermal Magnetic 50/60 Hz | L&T – CM90634OOMO

Original price was: ₹11,400.00.Current price is: ₹6,840.00. Excl. GST
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SKU: CM90634OOMO

VOLT-23 THREE PHASE AMPERE & VOLTMETER 72 X 72 X 36 MULTISPAN

Original price was: ₹1,460.00.Current price is: ₹1,022.00. Excl. GST
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SKU: VOLT-23

VAW-34DC DIGITAL DC AMP & VOLT METER 48 X 96 X 26 MULTISPAN

Original price was: ₹2,185.00.Current price is: ₹1,529.50. Excl. GST
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SKU: VAW-34DC

EMS-12a | Volt Meter, Size 96×48, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹880.00.Current price is: ₹704.00. Excl. GST
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SKU: EMS-12a

AMP-13 THREE PHASE AMPERE & VOLTMETER 96 X 96 X 43 MULTISPAN

Original price was: ₹1,375.00.Current price is: ₹962.50. Excl. GST
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SKU: AMP-13

EMS-11a | Ammeter, Size 96×48, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹1,070.00.Current price is: ₹856.00. Excl. GST
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SKU: EMS-11a

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.