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Wipro 3W Garnet Mini Spotlights – Red, 3W | D340395

Original price was: ₹340.00.Current price is: ₹303.40. Excl. GST
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SKU: D340395

Wipro Garnet Aluminium Batten – Natural White, 20W, 1136MM | D552040

Original price was: ₹575.00.Current price is: ₹454.75. Excl. GST
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SKU: D552040

LED FLOOD LIGHT (STAR) – Opulus, wattage – 300W, colour – Cool White

5,564.00 Excl. GST
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4ft LED TUBE LIGHT BATTEN (Integrated Driver) – Opulus, colour – White, wattage – 22W

122.00 Excl. GST
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Contactors

LC1DFKM7 | Capacitor contactor, TeSys D, 12.5 kVAR at 400 V/50 Hz, coil 220 V AC 50/60 Hz – Schneider Electric

Original price was: ₹5,885.00.Current price is: ₹3,060.20. Excl. GST
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SKU: LC1DFKM7

LP1K0610BD | TeSys K contactor – 3P – AC-3 <= 440 V 6 A - 1 NO aux. - 24 V DC coil - Schneider Electric

Original price was: ₹2,555.00.Current price is: ₹1,277.50. Excl. GST
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SKU: LP1K0610BD

ML Contactor 40A 3P 415V AC In Built 2NO+2NC AC-3 110V AC Coil 50 Hz | L&T – SS90721AOOO

Original price was: ₹13,530.00.Current price is: ₹9,200.40. Excl. GST
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SKU: SS90721AOOO

CA4KN22BW3 | TeSys K control relay – 2 NO + 2 NC – <= 690 V - 24 V DC low consumption coil - Schneider Electric

Original price was: ₹3,290.00.Current price is: ₹2,303.00. Excl. GST
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SKU: CA4KN22BW3

MX0 Mini Control contactor 4A 4P 415V AC 4NC AC-15 220V DC Coil | L&T – CS940442OOO

Original price was: ₹1,970.00.Current price is: ₹1,339.60. Excl. GST
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SKU: CS940442OOO

EZC250H4250 | circuit breaker Easypact EZC250H – TMD – 250 A – 4 poles 3d – Schneider Electric

Original price was: ₹26,380.00.Current price is: ₹13,190.00. Excl. GST
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SKU: EZC250H4250

LV563552 | circuit breaker EasyPact CVS630N, 50 kA at 415 VAC, 500 A rating magnetic MA trip unit, 3P 3d – Schneider Electric

Original price was: ₹47,420.00.Current price is: ₹19,916.40. Excl. GST
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SKU: LV563552

C10B42D040 | Circuit breaker, ComPacT NSX100B, 25kA/415VAC, 4 poles, MicroLogic 2.2 trip unit 40A – Schneider Electric

Original price was: ₹33,370.00.Current price is: ₹17,352.40. Excl. GST
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SKU: C10B42D040

40A 3P 25KA TM Optium 2.0 Adj F1 MCCB – Indoasian

Original price was: ₹6,494.00.Current price is: ₹3,247.00. Excl. GST
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SKU: 830254

AVF-133 (6 Display) AVF METER 96 X 96 X 54 MULTISPAN

Original price was: ₹2,250.00.Current price is: ₹1,575.00. Excl. GST
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SKU: AVF-133 (6 Display)

AV-34DV DIGITAL DC VOLT METER 48 X 96 X 66 MULTISPAN

Original price was: ₹1,155.00.Current price is: ₹808.50. Excl. GST
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SKU: AV-34DV

30000409 | ELF3234-3 1.0 – Schneider Electric

Original price was: ₹7,336.00.Current price is: ₹5,868.80. Excl. GST
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SKU: 30000409

30002566 | DM6300 VAF PF meter Cl 1.0 RS485 LCD – Schneider Electric

Original price was: ₹4,483.00.Current price is: ₹2,241.50. Excl. GST
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SKU: 30002566

METSEEM6400NGRSCL5 | Conzerv Power and Energy meter – inst., pulse, RS485, THD, 15th Har, Class 0.5S – Schneider Electric

Original price was: ₹24,133.00.Current price is: ₹10,135.86. Excl. GST
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SKU: METSEEM6400NGRSCL5

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.