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LED HI-BAY LIGHT – Opulus, wattage – 50W, colour – Warm White

2,280.00 Excl. GST
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Wipro Alpha 7W Round Downlight for Junction Box – Blue Light, Glare-Free Design | Recessed Downlight for False Ceiling | 75mm Cutout, 110x48mm Dimension | Pack of 1 | Model D520780

Original price was: ₹300.00.Current price is: ₹140.00. Excl. GST
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SKU: D520780

LED FLOOD LIGHT (LEO) – Opulus, wattage – 30W, colour – Cool White

916.00 Excl. GST
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LED 6″ EDGELIT DOWN LIGHT (Round / Square) – Opulus, colour – Warm White, wattage – 15W, Shape – Square

299.00 Excl. GST
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LED 8″ EDGELIT DOWN LIGHT (Round / Square) – Opulus, wattage – 18W, colour – Warm White, Shape – Round

400.00 Excl. GST
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Contactors

LC1E09004M5WBIN | Easy TeSys contactor 4P CTR 25A AC1(4NO)220V 50Hz WB – Schneider Electric

Original price was: ₹1,925.00.Current price is: ₹866.25. Excl. GST
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SKU: LC1E09004M5WBIN

LADR2 | TeSys D – time delay auxiliary contact block – 1 NO + 1 NC screw clamp terminals – Schneider Electric

Original price was: ₹4,445.00.Current price is: ₹2,000.25. Excl. GST
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SKU: LADR2

LC1D38MD | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 38 A - 220 V DC standard coil - Schneider Electric

Original price was: ₹13,730.00.Current price is: ₹5,560.65. Excl. GST
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SKU: LC1D38MD

CAD32P7 | TeSys D control relay – 3 NO + 2 NC – <= 690 V - 230 V AC standard coil - Schneider Electric

Original price was: ₹2,270.00.Current price is: ₹1,021.50. Excl. GST
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SKU: CAD32P7

LC1E65004M5WBIN | Easy TeSys contactor 4P(2NO + 2NC) 85A AC-1 up to 415V coil 415V AC 50/60Hz – Schneider Electric

Original price was: ₹13,185.00.Current price is: ₹5,933.25. Excl. GST
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SKU: LC1E65004M5WBIN

100A 4P 25KA TM Optium 2.0 Adj F1 MCCB – Indoasian

Original price was: ₹8,578.00.Current price is: ₹4,289.00. Excl. GST
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SKU: 830272

200A 3P 36KA TM Optium 1.0 Fixed F2 MCCB – Indoasian

Original price was: ₹14,168.00.Current price is: ₹7,084.00. Excl. GST
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SKU: 830111

DN3B MCCB 320 4P 415V AC 36kA Thermal Magnetic 50/60 Hz | L&T – CM98403OOQOOG

Original price was: ₹46,200.00.Current price is: ₹22,176.00. Excl. GST
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SKU: CM98403OOQOOG

DN2N MCCB 125 4P 415V AC 50kA Thermal Magnetic 50/60 Hz | L&T – CM92105OOL1OG

Original price was: ₹34,100.00.Current price is: ₹15,686.00. Excl. GST
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SKU: CM92105OOL1OG

40A 4P 50KA TM Optium 2.0 Adj F3 MCCB – Indoasian

Original price was: ₹13,520.00.Current price is: ₹6,760.00. Excl. GST
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SKU: 830368

30002385 | EasyLogic – Digital Panel Meter DM3000 – Ampermeter – three phases – Schneider Electric

Original price was: ₹2,334.00.Current price is: ₹1,167.00. Excl. GST
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SKU: 30002385

PM-133 (6 Display) AVF METER 96 X 96 X 54 MULTISPAN

Original price was: ₹2,650.00.Current price is: ₹1,855.00. Excl. GST
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SKU: PM-133 (6 Display)

30000409 | ELF3234-3 1.0 – Schneider Electric

Original price was: ₹7,336.00.Current price is: ₹5,868.80. Excl. GST
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SKU: 30000409

30000620 | ELF3259 0.5 – Schneider Electric

Original price was: ₹3,945.00.Current price is: ₹3,156.00. Excl. GST
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SKU: 30000620

AV-41V DIGITAL VOLT METER 48 X 48 X 46 MULTISPAN

Original price was: ₹930.00.Current price is: ₹651.00. Excl. GST
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SKU: AV-41V

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.