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LED FLOOD LIGHT (LEO) – Opulus, wattage – 50W, colour – Warm White

1,018.00 Excl. GST
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4ft LED TUBE LIGHT BATTEN (Integrated Driver) – Opulus, colour – Warm White, wattage – 36W

299.00 Excl. GST
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LED CALLISTO DOWN LIGHT SURFACE ALUMINIUM BODY (Round/Square) – Opulus, wattage – 18W, colour – Cool White

509.00 Excl. GST
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Wipro Garnet 52W LED Batten – Cool Daylight (6500K), 5200 Lumens | Aluminium Body | Energy-Efficient Tube Light for Home, Office & Commercial Use | Pack of 1 | Model D535265

Original price was: ₹1,590.00.Current price is: ₹698.90. Excl. GST
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SKU: D535265

Wipro Garnet 50M LED Strip Light, 120 LEDs/mtr, Warm White 2700K, IP65 Waterproof, Flexible Rope Light for Outdoor & Indoor Decoration (Diwali, Christmas), Model DF52827

Original price was: ₹16,990.00.Current price is: ₹4,894.90. Excl. GST
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SKU: DF52827

Contactors

ML Contactor 40A 3P 415V AC In Built 2NO+2NC AC-3 110V AC Coil 50 Hz | L&T – SS90721AOOO

Original price was: ₹13,530.00.Current price is: ₹9,200.40. Excl. GST
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SKU: SS90721AOOO

LX9FH2202 | TeSys F – specific contactor coil – 220…230 V AC 40…400 Hz low consumption – Schneider Electric

Original price was: ₹38,090.00.Current price is: ₹22,092.20. Excl. GST
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SKU: LX9FH2202

MNX Contactor 80A 3P 415V AC AC-3 415V AC Coil 50/60 Hz | L&T – CS97077DOOO

Original price was: ₹13,310.00.Current price is: ₹7,986.00. Excl. GST
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SKU: CS97077DOOO

LADR0 | TeSys D – time delay auxiliary contact block – 1 NO + 1 NC screw clamp terminals – Schneider Electric

Original price was: ₹4,445.00.Current price is: ₹2,000.25. Excl. GST
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SKU: LADR0

LC1D32FD | TeSys D contactor – 3P(3 NO) – AC-3 – <= 440 V 32 A - 110 V DC coil - Schneider Electric

Original price was: ₹11,340.00.Current price is: ₹5,103.00. Excl. GST
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SKU: LC1D32FD

33684 | non – adjustable time delay relay for voltage release MN – 100/130 V AC/DC – Schneider Electric

Original price was: ₹12,781.00.Current price is: ₹6,773.93. Excl. GST
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SKU: 33684

C10B42D100 | Circuit breaker, ComPacT NSX100B, 25kA/415VAC, 4 poles, MicroLogic 2.2 trip unit 100A – Schneider Electric

Original price was: ₹33,370.00.Current price is: ₹17,352.40. Excl. GST
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SKU: C10B42D100

80A 4P 25KA TM Optium 2.0 Adj F1 MCCB – Indoasian

Original price was: ₹8,578.00.Current price is: ₹4,289.00. Excl. GST
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SKU: 830271

80A 4P 50KA TM Optium 2.0 Adj F3 MCCB – Indoasian

Original price was: ₹13,656.00.Current price is: ₹6,828.00. Excl. GST
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SKU: 830371

C40N42D400 | Circuit breaker, ComPacT NSX400N, 50kA/415VAC, 4 poles, MicroLogic 2.3 trip unit 400A – Schneider Electric

Original price was: ₹88,240.00.Current price is: ₹45,884.80. Excl. GST
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SKU: C40N42D400

WM-11 SINGLE PHASE WATT METER 96 X 96 X 43 MULTISPAN

Original price was: ₹2,695.00.Current price is: ₹1,886.50. Excl. GST
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SKU: WM-11

METSEEM6433HCL10RS | CONZERV EM6433H A PWR&ENERG RS485 CL 1.0 – Schneider Electric

Original price was: ₹9,168.00.Current price is: ₹3,850.56. Excl. GST
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SKU: METSEEM6433HCL10RS

EMS-12y | Volt Meter, Size 96×96, 3Phase 4Wire, Class 1 EAPL

Original price was: ₹1,070.00.Current price is: ₹856.00. Excl. GST
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SKU: EMS-12y

EMS-13a | Frequency Meter, Size 96×48, 3Phase 4Wire EAPL

Original price was: ₹880.00.Current price is: ₹704.00. Excl. GST
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SKU: EMS-13a

AVH-16 THREE PHASE MULTIFUNCTION METER 96 X 96 X 54 MULTISPAN

Original price was: ₹7,450.00.Current price is: ₹5,215.00. Excl. GST
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SKU: AVH-16

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.