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Wipro Garnet 18m Tri-Color LED Strip Light, 60 LEDs/mtr, IP65 Waterproof, Flexible Rope Light for Outdoor Usage, Plug and Play Indian Tricolor (Orange/White/Green), Model DF12810

Original price was: ₹5,990.00.Current price is: ₹1,582.90. Excl. GST
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SKU: DF12810

LED CALLISTO DOWN LIGHT SURFACE ALUMINIUM BODY (Round/Square) – Opulus, wattage – 18W, colour – White

509.00 Excl. GST
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LED ROPE LIGHT (Polaris) 7W Per METER – Opulus, Pink

2,985.00 Excl. GST
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Wipro Garnet 3W LED Mini Downlight – Blue, Compact Design with 120° Beam Angle | Recessed Down Light for False Ceiling | 55mm Cutout (2.3 Inch), 80x32mm Dimension | Pack of 1 | Model D350380

Original price was: ₹290.00.Current price is: ₹92.90. Excl. GST
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SKU: D350380

Wipro Garnet 5W LED Linear Cabinet Light – 1Ft, Warm White (2700K) | Energy-Efficient Under Cabinet Light for Wardrobe & Kitchen Shelf | Aluminium Body | Pack of 1 | Model DJ10527

Original price was: ₹490.00.Current price is: ₹266.90. Excl. GST
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SKU: DJ10527

Contactors

LC1E3201B7 | Easy TeSys contactor 3P(3 NO) – AC-3 – <= 440 V 32A - 24 V AC coil - Schneider Electric

Original price was: ₹5,720.00.Current price is: ₹2,402.40. Excl. GST
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SKU: LC1E3201B7

LC1K09008G7 | TeSys K contactor – 4P (2 NO + 2 NC) – AC-1 <= 440 V 20 A - 120 V AC coil - Schneider Electric

Original price was: ₹3,745.00.Current price is: ₹2,059.75. Excl. GST
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SKU: LC1K09008G7

LX1FJ220 | TeSys F – contactor coil – LX1FJ – 220…230 V AC 40…400 Hz – Schneider Electric

Original price was: ₹27,080.00.Current price is: ₹15,706.40. Excl. GST
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SKU: LX1FJ220

LC1D50ABNE | TeSys D contactor 3P 50A AC-3 up to 440V coil 24-60V AC/DC EverLink – Schneider Electric

Original price was: ₹20,640.00.Current price is: ₹9,288.00. Excl. GST
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SKU: LC1D50ABNE

MX0 Mini Control contactor 4A 4P 415V AC 2NO+2NC AC-15 240V AC Coil 50 Hz | L&T – CS94020BOOO

Original price was: ₹1,500.00.Current price is: ₹1,020.00. Excl. GST
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SKU: CS94020BOOO

DN3-400D MCCB 320 3P 415V AC 36kA Thermal Magnetic 50/60 Hz | L&T – CM94005OOQ1OG

Original price was: ₹41,100.00.Current price is: ₹18,906.00. Excl. GST
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SKU: CM94005OOQ1OG

250A 4P 50KA TM Optium 2.0 Adj F3 MCCB – Indoasian

Original price was: ₹30,054.00.Current price is: ₹15,027.00. Excl. GST
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SKU: 830376

C25B6TM250 | Circuit breaker, ComPacT NSX250B, 25kA/415VAC, 4 poles 3D (neutral not protected), TMD trip unit 250A – Schneider Electric

Original price was: ₹47,500.00.Current price is: ₹24,700.00. Excl. GST
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SKU: C25B6TM250

EZC250H3125 | circuit breaker Easypact EZC250H – TMD – 125 A – 3 poles 3d – Schneider Electric

Original price was: ₹10,740.00.Current price is: ₹5,370.00. Excl. GST
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SKU: EZC250H3125

AV-41CT DIGITAL AMPERE METER 48 X 48 X 46 MULTISPAN

Original price was: ₹1,195.00.Current price is: ₹836.50. Excl. GST
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SKU: AV-41CT

DTT-56G TIME TOTALISER / HOUR METER 36 X 62 X 63 MULTISPAN

Original price was: ₹1,360.00.Current price is: ₹952.00. Excl. GST
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SKU: DTT-56G

AVH-16 THREE PHASE MULTIFUNCTION METER 96 X 96 X 54 MULTISPAN

Original price was: ₹7,450.00.Current price is: ₹5,215.00. Excl. GST
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SKU: AVH-16

MFM-5M (DIN RAIL) THREE PHASE MULTIFUNCTION METER 90.5 X 88 X 62 MULTISPAN

Original price was: ₹4,950.00.Current price is: ₹3,465.00. Excl. GST
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SKU: MFM-5M (DIN RAIL)

EM-10 THREE PHASE ENERGY (KWH) METER MULTISPAN

Original price was: ₹2,425.00.Current price is: ₹1,697.50. Excl. GST
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SKU: EM-10

Best Seller

XB5AW84M5N | ill double-head push button, Harmony XB5N XB7N, plastic, 22mm, 1 green flush + 1 red projecting, marked, 230V AC, 1NO 1NC – Schneider Electric

Original price was: ₹1,324.00.Current price is: ₹714.96. Excl. GST
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SKU: XB5AW84M5N

CPX101SW1M_WE | ClipsalX Antiviral-10A 1 Way Switch – Schneider Electric

Original price was: ₹135.00.Current price is: ₹51.30. Excl. GST
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SKU: CPX101SW1M_WE

A9HMES04 | Acti 9 – metal enclosures – single door – 4 modules – Schneider Electric

Original price was: ₹1,102.00.Current price is: ₹407.74. Excl. GST
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SKU: A9HMES04

XB5AJ53N | Selector switch, Harmony XB5N XB7N, plastic, black, 22mm, long handle, 3 position, spring return to middle, 2 NO – Schneider Electric

Original price was: ₹544.00.Current price is: ₹293.76. Excl. GST
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SKU: XB5AJ53N

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.